HubSpot Marketing Hub
SaaS / Web App · AI ToolCRM-based marketing suite for email, ads, social and automation, priced by contacts
Freemium · from $20
Looking for a Kit (ConvertKit) alternative? Compare 4 Email Marketing Tools with verified pricing, free plans, pros & cons and ratings.
Updated October 2026 · Read our Kit (ConvertKit) review
People look for Kit (ConvertKit) alternatives for different reasons — price, missing features, or a better fit for their team size. Below are the email marketing tools we have listed, with tools we have tested hands-on ranked first.
| Tool | Our score | Pricing | Best for |
|---|---|---|---|
| Kit (ConvertKit) (reference) | 3.9/5 | Freemium · from $39 | Solo creators, newsletter writers, course sellers and coaches who want tag-based funnels and simple digital product sales |
| HubSpot Marketing Hub | 4.0/5 | Freemium · from $20 | B2B companies and agencies with a sales team, steady inbound leads and someone to run marketing operations |
| Klaviyo | 4.0/5 | Freemium | Shopify brands with repeat buyers that want order-driven segments, flows and predictive customer data |
| ActiveCampaign | 3.9/5 | Free Trial · from $15 | SaaS teams, course creators, B2B marketers and agencies that need behaviour-triggered email sequences and a light sales pipeline |
| Mailchimp | 3.9/5 | Freemium · from $13 | Small businesses, ecommerce sellers and agencies that want an easy editor, good templates and solid store integrations |
CRM-based marketing suite for email, ads, social and automation, priced by contacts
Email and SMS automation for online stores, priced by active profiles
Behaviour-based email automation with optional SMS and sales CRM add-ons
Familiar email marketing platform with templates, automations, landing pages and SMS add-ons