Brevo
API · SaaS / Web App · Mobile AppEmail, SMS and WhatsApp platform that bills on sends, with a 300-a-day free tier
Looking for a SendGrid alternative? Compare 5 Messaging & SMS APIs with verified pricing, free plans, pros & cons and ratings.
Updated October 2026 · Read our SendGrid review
People look for SendGrid alternatives for different reasons — price, missing features, or a better fit for their team size. Below are the messaging & sms apis we have listed, with tools we have tested hands-on ranked first.
| Tool | Our score | Pricing | Best for |
|---|---|---|---|
| SendGrid (reference) | 3.9/5 | Free Trial · from $19.95 | Product teams and agencies with a developer who send 10,000+ emails a month and want transactional API, SMTP relay and marketing campaigns from one vendor. |
| Brevo | 4.2/5 | Freemium · from $9 | Startups, small businesses and agencies with big contact lists and modest send volumes, and developers needing transactional email and SMS |
| Twilio | 4.2/5 | Pay as you go | Developers building OTP, notifications and customer messaging into apps |
| Mailgun | 4.0/5 | Freemium · from $15 | Developers and SaaS teams sending transactional email who want a permanent free tier, inbound email routing and the option to keep data in the EU |
| MSG91 | 4.0/5 | Pay as you go | Indian startups, SaaS, D2C and fintech teams that send OTPs and alerts mainly to Indian numbers and want rupee billing with GST invoices. |
| Amazon SES | 3.9/5 | Pay as you go | Developers and AWS-based startups sending high volumes of transactional email who want the lowest per-email cost and full API control |
Email, SMS and WhatsApp platform that bills on sends, with a 300-a-day free tier
Cloud communications APIs for SMS, WhatsApp, voice, email and verification
Email API and SMTP relay for developers, with inbound routing and a US or EU region
Rupee-priced SMS, OTP, WhatsApp, email and RCS APIs built around India's DLT rules
AWS's pay-per-message email API for transactional, bulk and inbound mail